Maslow's Founder, Timothy Tiryaki, introduced Organizational Culture Coaching (OCC) as a groundbreaking field in coaching at the global ICF Converge Conference in 2021. In the 2023 ICF Converge Conference, he presented the Culture-Actualization Index as a pivotal tool within OCC. OCC seamlessly integrates coaching into the culture transformation process, making leaders capable and accountable for implementing their action plans.
OCC delves into understanding the intricacies of organizational systems, the mechanics of culture, and guides leaders in shaping individual and collective mindsets and habits. In essence, organizational culture coaching serves as the missing link in culture transformation projects.
OCC bridges culture analytics, culture strategy, executive alignment, culture action planning, educating leaders on how to lead with culture and finally coaching leaders on role modeling culture.
Our Certified Executive Culture Coach (CECC) program, the first of its kind in the world, equips coaches to incorporate OCC into their practice and effectively support organizations during their transformation projects.
We currently offer three programs:
The Culture Levers is a prerequisite to join the CECC.
Interested in joining? Please review this page in detail and contact us for registration.
Our CECC program transforms coaches into experts in organizational culture and coaching. Graduates of this program gain a deep understanding of the interplay between individual and group behaviors, are proficient in coaching both executives individually and in groups, possess the expertise to leverage the culture-actualization survey data for coaching purposes, and can adapt to different culture models.
Certified Executive Culture Coaches are trained our Leading with Culture framework and also the research driven Culture-Actualization Index. Coaches will be able to offer the Culture Actualization Index with a discount and build a business model and programs on our methodologies.
Day 1 (Sessions 1-2) | Defining Culture Coaching
Day 2 (Sessions 3-4) | Culture-Actualization Index
Day 3 (Sessions 5-6) | Team Coaching and Facilitation
Day 4 | (Sessions 7-8) | Ethics and Complex Cases in Coaching
With 57 Certified Executive Culture Coaches (as of Oct 2023), you have an opportunity to be one of the first 100 in the world! Increase your thought leadership by bringing our research findings and methodologies to your practice and clients!
The Certified Executive Culture Coach program cost is 5,000USD and includes the Culture Levers Certificate Program. Two programs offer 33h of ICF CCE hours in total. We have a bridge program for those interested in getting their ICF Level 1 Certification as well.
Join us on this transformative journey to become a Certified Executive Culture Coach and make a profound impact on organizations and individuals alike.
The Culture Levers program is a short (3h), self-paced course sharing our research findings, defining what organizational culture coaching is. The program also shares one of our highly impactful tools - the Culture Levers, which helps executives and senior leaders identify the challanges and gaps in the operational culture.
The Culture Levers program is a self-paced program. You can join it anytime by clicking on the link below and purchasing the program. The program costs 399USD.